Where Do I Advertise?
Facebook, radio, your local newspaper, Twitter, and Blip ads. What do these things have in common? They are all legitimate places to advertise your company. But you may be asking yourself where do I advertise?
The fact is, if you are not asking yourself these questions, then you really are wasting your money. With the introduction of social media, there is no clear cut answer about what is going to work for your business, and what will not. Trial and error is the lingo of the day. I have seen it time and time again where one platform works for a certain type of company, and does nothing for another. How can this be you may be ask? Because your consumer looks at certain places for certain items.
You have to be keen about listening to the customers you have now. You have to ask, where did you find me? Take notes. Make sure to ask how often they see you, what caught their eye and did they start following you too.
A little homework can go a long way to finding the next customer. Don't give up. Your niche of the marketing world is out there, and will reward you when used and promoted property.