Blogging...Today's Public Diary
With the invention of the internet, otherwise quiet, unassuming people have made a name for themselves by sitting behind a laptop and...
Enjoying The Rewards
Well here it is, the end of the year. You've worked every plan you have put in place. Now is the time to take stock in how well you...
Running, Running, Running
It has now been over five weeks since I have written a blog, or even really glanced at social media. As a specialist, how is this...
It Worked Last Year
Do you know what would be easy? If every business could pull out their marketing plan from last year and just do it all again. It...
You've Got To Bee Serious About Your Buziness
I have a most unusual client. Bee Brothers is a honeybee removal service located here in the Acadiana area. They remove honeybee hives...
Who Is My Customer?
The important question so many business owners do not ask themselves is to important not to ask. Who is my audience? Who am I really...
When One Door Closes
I haven't written a blog in several weeks, and it is only because my heart has been broken. After months of prayer, meditation, and...
Just A Little Funny
What does Ronald McDonald, Geico Insurance, and Lucille Ball all have in common? They have all been used by advertisers to make us laugh....
I Like It
Invariably, at one time or another the question that I will get from someone who owns a business is, don't you just love...? Meaning,...
The Blame Game
Looking for the right promotional idea can take months of strategy and planning. What looks good on paper does always translate well to...
